NO “NATURAL” FLAVORS

Why pursue artifice when you can have the real thing?


NO ADDED SUGAR

Have you ever picked a blueberry straight from a bush in the middle of a Michigan summer? Patter grew up in those patches, and there’s nothing better. We believe that Mother Nature had it right: Fruit is perfect just the way it is, no brown rice syrup, agave, cane sugar, honey, juice, or oil necessary. All of the sugars in our Patterbars are naturally occurring from the whole fruits, nuts, and seeds listed in the ingredients. It’s our job to perfect the ratio in which all of these wonderful flavors mingle and we don’t need to dilute them with any added sweeteners, especially when they taste so wonderful as is.


NO LAB- CREATED INGREDIENTS

We don’t want to have to tell you what an isolate or an isotope is in reference to your food. We don’t know. We don’t want to. Patterbar has no protein concentrates, no derivatives, no food powders: just identifiable, whole food. Food is best when it is at its simplest, closest to the way it came out of the ground.

A lot of what you see in the supermarket I would argue is not really food. It’s what I call edible, food-like substances.
— Michael Pollen

If you consume a well-balanced diet, full of pure whole, real foods substitutes, additives, binders, and fillers become superfluous. Why add in alternatives when you can have the real thing? Despite what anyone says, we know that our dried Michigan blueberries with no “natural flavors”, added sugar, juice, or oil taste just like the real thing because they are the real thing. No substitutions necessary.


NO PRESERVATIVES

Modern packaging is a thing of marvel. Patterbars contain no preservatives at all and still have a shelf life of two months.


NO ADDITIVES, BINDERS, OR FILLERS

These lab-created ingredients are often times used by manufacturers to replace real, whole foods in order to cut costs, replace, or mimic whole foods. According to the Food and Drug Administration, there are 3,000 acceptable additives, the most common of which are palm oil, xantham gum, locust bean gum, and carrageenan. We believe these processed ingredients compromise both quality and integrity.